The Forbes Advisor editorial team is independent and objective. Simpler and cleaner often appear more professional. Always focus first and foremost on high-quality prints of well-designed, aesthetically pleasing cards. Gimmicks can be fun, but unless carefully designed to match your brand, they may just come off tacky or immature. The best business card for you is the one that best represents who you are and what you do. Instead, ask “May I give you my card?” Bottom Line Never just hand someone your card or force them to take it. You should instead wait until the end of a conversation after you have already built a rapport with your potential customer. You may appear pushy or forward if you give your business card out too early in a conversation. Make sure you always have a stack of cards in your car, wallet, briefcase or purse. Conversations struck up on the treadmill, at the coffee counter or even on public transit may lead to business opportunities. Make sure you always have your business cards on hand, no matter what industry you work in. Few customers will ever try to contact you by mail. You should only include your business address if you have a brick-and-mortar store your customers can visit or mail items to for your service. Avoid including too much information such as fax numbers, multiple emails, phone numbers or social media links unless it’s important to how you do business. For example, include both a telephone number and an email address. Just the Right Amount of Infoīe sure to include multiple methods of contact on any card. To make your card stand out and remain legible, print the main text in either black, dark blue or gray if it is on a white or light background and in white if it is on a black or dark background. Make sure not to use garish colors or use difficult-to-read text and hard-to-look-at designs. The chances are you will want or need to order 100 to 200 cards (if not many more) and any error means you’ll have to start over. Ensure your business cards are flawless by double-, triple- and quadruple-checking before sending to print.
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